Cosmically Chic

Astrology. Celebrities. Style.

Jessica Stam

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Jessica Stam

The birthday girl for April 23 is Jessica Stam.

Jessica Stam recently became a face of CoverGirl cosmetics.  While the first images of Stam to be published revealed a look that I wouldn’t exactly associate with her zodiac sign, I’m confident that this is going to be a fruitful partnership between the model and the cosmetics company.  Taurus women possess an innate relatability.

The most famous Taurus face in the cosmetics business is that of Stam’s fellow Taurus, Andie MacDowell.  More than a quarter of a century later, MacDowell is still the face of L’Oreal.  I expect that Stam will be able to represent CoverGirl for a long time, too, especially because she looks as good au naturel as she does when she’s heavily made up.  That makes her an aspiration role model to consumers.  It makes her relatable.  For the most mainstream of makeup brands, there couldn’t be a better representative of accessible beauty than someone like Stam.


Written by Post Author

May 8, 2012 at 10:19 am

Posted in Daily Dish

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